Search engines reward sites that are fast, well structured and genuinely useful — and most sites fail the first two before content ever matters. We fix that in the codebase, then help you build pages worth ranking. It is a longer game than paid ads, and we will say so upfront.
Most of the SEO problems we get asked to look at are engineering problems wearing a marketing hat. Pages that render entirely in JavaScript and never get indexed properly. A sitemap nobody has regenerated since launch. Product and course pages with no structured data at all. Hero images shipped at four times the size they are displayed at. We find those in an audit and then fix them in the repository, because we are the people who write the code anyway.
The rest of it is slower work: deciding which searches actually matter to your business, writing pages that answer them properly, and giving search engines enough time to notice. We will show you what moved and what did not each month. We will not pretend a three-month-old site can outrank an established competitor on its biggest keyword, and we would rather tell you that at the start than bill you for six months of finding out.
We crawl the site the way a search engine does and check what genuinely gets indexed: render-blocking JavaScript, redirect chains, canonical conflicts, orphan pages, a robots.txt quietly blocking half the catalogue. You get a prioritised list with an effort estimate beside each item, not a sixty-page PDF.
JSON-LD that describes what your pages actually are — courses, organisations, articles, FAQs, breadcrumbs, products, local business. We validate every type in Search Console and clear the warnings, rather than shipping markup and hoping it takes.
LCP, CLS and INP are engineering problems, so we fix them at source: image formats and sizing, font loading, bundle splitting, cache headers, CDN configuration. On media-heavy sites we serve video through Bunny CDN so a hero video does not sink the page score.
URL structure, internal linking, heading hierarchy, and titles and descriptions handled per template where that makes more sense than per page. If you sell across countries or languages, we set up hreflang and localised routes properly — our work already spans Kuwait, Pakistan and the USA.
We map the searches that lead to real enquiries, then brief and structure the pages that answer them. Your people know the domain better than any writer we could hire, so we usually interview them and do the drafting and editing around that.
GA4 and Search Console set up under your own accounts, conversion and event tracking that matches how your business defines a lead, and a monthly report written in plain English. If you run Google or Meta campaigns, we make sure the landing pages and tracking hold up their end.
We crawl the site, pull whatever Search Console history exists, measure Core Web Vitals on real pages and write down exactly where you stand today. Everything that follows gets compared against that baseline.
The findings go into the repository as ordinary development work — reviewed, checked by our QA testers and released the way any other change ships. Most of the quick wins go live in the first few weeks.
Keyword and intent mapping first, then information architecture, schema and a publishing plan you can realistically keep up with. Eight good pages a quarter beat forty thin ones, every time.
A monthly review of rankings, traffic, conversions and what changed technically. We tell you what moved, what did not, and what we would do next — including when the honest answer is to spend the budget somewhere else.
Send us the URL and the one query you would most like to be found for. We will crawl the site, tell you what is stopping it being indexed properly, roughly how long that keyword would take, and whether it is worth chasing at all.